Keep It Simple

In 2013 the average person's attention span was 8 seconds, down from 12 seconds in 2000. Hell, a gold fish has an average attention span of 9 seconds! Surely, you already understand that your app has an extremely limited amount of time to grab a user's attention, and demonstrate it's value, and convince people to download it. Don't let your app get quickly browsed over because people aren't able to quickly identify with it and understand how they will benefit. People need to know what your app is about and what pain it's going to fix or they will scroll passed it in a matter of seconds.

To illustrate the point, take a look a very brief look (literally just 1 to 2 seconds) at the homepage for a very successful app by the team Tapity called Grades. Go ahead, I'll wait. 

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Startup Week Presentation Notes

First off, huge thanks to everybody that came to my presentation this afternoon. I couldn't have been more pleased with the response to my very first speaking engagement. It was an absolute pleasure meeting everybody afterwards and throughout the rest of the afternoon.

As I mentioned, I'm posting links to some of the things I discussed. You can also download a PDF copy of the slide deck if you're looking for a refresher.

FYI: I'll be posting the full speech as an article next week, so stay tuned if you're interested. Enjoy the rest of Phoenix Startup Week! #yesphx

Freelance Graphic Designer Simply Adam Mann's Slide Deck for Phoenix Startup Week