Truce
Non-toxic cleaning supplies
Role
Brand Director, Partner
Responsibilities
UI/UX Design, Branding, Packaging, Web Design, Marketing Materials
Truce is dedicated to removing harmful chemicals from homes by offering a line of safe, simple, and effective cleaning products.
As the Brand Director and eventual Partner, I played a crucial role in completing the rebrand from Herb 'N Organics to Truce. My responsibilities included finalizing the brand identity, designing packaging, and launching a new website.
The designs emphasized simplicity, aligning with the product's minimal ingredient list, and ensured the packaging stood out with bold, clean designs.